This is an AI translated post.
'Virtual Idol' Born From Game Engines Emerges as a Core of K-Pop
- Writing language: Korean
- •
- Base country: All countries
- •
- Entertainment
Select Language
Summarized by durumis AI
- Recently, 'Virtual Idols' are gaining attention in K-Pop, and Unity and Unreal Engine are being used to produce them. 'IONIT' and 'PLAVE' are representative virtual groups produced based on Unity and Unreal Engine, respectively.
- The use of game engines is expanding beyond the production of virtual idols to the production of broadcast content, and MBC and KBS are introducing new content production methods using Unreal Engine.
- With the rise in popularity of virtual idols, collaborations with game companies are becoming more active. Through collaborations with games like 'Epic Seven' and 'DJMAX Respect V,' virtual idols are becoming a new trend.
Recently, 'virtual idols' have emerged as a new core of K-pop, and game engines used to create them are attracting attention. 'Eonit' is a representative virtual group created based on Unity, while 'Playv' is based on Unreal Engine. The use of these game engines is gradually expanding in the entertainment industry, and is being used not only to create virtual idols but also to create various graphic content.
'Eonit' is a group that uses Unity and recently gained attention by releasing their debut song 'LUMOS'. Onmind, Eonit's production company, previously demonstrated its Unity technology by showcasing the live-action avatar 'Nasua'. On the other hand, 'Playv', created using Unreal Engine, became a pioneer by becoming the first virtual idol to achieve first place on MBC's 'Show! Music Core' and Melon Hot 100 chart.
The use of game engines has already begun at domestic broadcasting stations, with MBC and KBS presenting a new paradigm in content creation through Unreal Engine. Along with this, Netmarble is actively working in the virtual YouTuber market by launching virtual groups like 'Maeve'.
With the rise in popularity of virtual idols, collaborations with game companies are also becoming more active. In particular, virtual YouTubers are becoming a new trend through collaborations with subculture games. Representative examples include collaborations with games like 'Epic Seven' and 'DJMax Respect V'.
Source - IONIT Youtube Channel