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Naver Launches Development of Extended Reality (XR) Services
- Writing language: Korean
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- Information Technology
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Summarized by durumis AI
- Naver is expanding its Immersive Media Lab organization and hiring additional XR service and technology development personnel to strengthen its XR services.
- The Immersive Media Lab is responsible for upgrading over 70 services, including Naver's streaming platform Chizichic, and plans to use XR technology to deliver realistic content.
- Naver is prioritizing the provision of XR services on Chizichic and is hiring developers with Android and iOS development experience.
- Hiring personnel to strengthen XR services
- Expanding the organization of the Immersive Media Lab
- Applying XR services to Chizichick first
Source - Naver
Naver is expanding its media player development organization to strengthen its extended reality (XR) services. As global IT companies are actively entering the XR market, Naver is hiring additional XR service and technology development personnel for its Immersive Media Lab.
The Immersive Media Lab develops live, VOD, and audio playback technologies, and is responsible for upgrading over 70 services, including Naver's streaming platform Chizichick. XR is a technology that encompasses augmented reality (AR), virtual reality (VR), and mixed reality (MR). Through XR headsets, users can experience virtual worlds and experience real-world spaces that they cannot actually go to. This technology can be linked to various contents such as games, movies, performances, exhibitions, and sports.
Naver plans to apply this XR technology to its services to provide realistic content. First, XR services will be provided on the streaming platform Chizichick, and developers for this will be required to have minimum experience in Android and iOS development. As the XR competition in the IT industry intensifies, Naver's move appears to be a strategy to expand in line with new industry trends.
