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1000 Days of Isekai Idol Debut with Melon, A Grand Celebration Event for Fans
- Writing language: Korean
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Summarized by durumis AI
- Melon is strengthening its communication with fans by presenting various events and content to celebrate the 1000th day of the virtual idol 'Isekai Idol's debut.
- In particular, they are holding special fandom events, including the release of behind-the-scenes footage of Isekai Idol's music video, the presentation of fan love certificates, and the display of a cheering board on the K-POP billboard in Samsung Station.
- These events contribute to solidifying the strong fan base of both Melon and Isekai Idol through communication with the virtual idol fandom.
Melon, Kakao Entertainment's music platform, has become a hub for virtual idol fandoms, solidifying its unique position alongside popular virtual idols like "Isekai Idol" and "Playve." Melon announced on the 3rd that it recently held a "reverse fan service" event and various exclusive content to celebrate the 1,000th day of Isekai Idol's debut, receiving a positive response.
Isekai Idol debuted with the single "RE: WIND" in 2021, planned by streamer "Uwa Ggood," and showcased a remarkable rise by reaching 36th place on the Melon chart with its second single "Winter Spring." Additionally, the Kakao webtoons "Magical Girl: Isekai Idol" and "Beyond the Dimensions: Isekai Idol" garnered significant popularity last year, with the "Magical Girl: Isekai Idol" book funding raising approximately 4.2 billion won.
Notably, the OST "LOCKDOWN" for the webtoon "Magical Girl: Isekai Idol" achieved a milestone, reaching 1 million streams and becoming the first virtual group to enter Melon's "Millions Album." Furthermore, the OST "Another World" for the webtoon "Beyond the Dimensions: Isekai Idol" achieved a remarkable feat, winning two awards in Melon's Hall of Fame.
Moreover, "KIDDING" surpassed 2 million streams within 24 hours of its release, earning the honor of being the first to achieve a triple crown in Melon's Hall of Fame history. It also achieved various records, including 6th place on the Melon Top 100, 41st place on the daily chart, 45th place on the weekly chart, and 57th place on the monthly chart, as well as securing first place in the Melon Weekly Popularity Award, which reflects fan votes.
Subsequently, fueled by the popularity of "OVER" and "Superhero," first unveiled at "Isekai Festival," Korea's first offline metaverse festival, they achieved a quadruple crown in Melon's Hall of Fame, establishing themselves as a leading virtual girl group in Korea.
[Photo provided by Melon]
Melon and Isekai Idol are collaborating on a special tribute project, highlighting Melon's emergence as the key platform for virtual idol fandoms. Melon has captured attention with a series of meaningful awards, starting with behind-the-scenes cuts from the "RE: WIND" music video, commemorating Isekai Idol's debut, including "Beyond Imagination," "Our World," "Thank You Award," "Honoring Our Beauty," "Smiling Award," and "Always by My Side Award."
Furthermore, from the 23rd to the 30th, an event showcasing a cheering board for Isekai Idol's fandom will be held on the large K-POP live screen located at Samsung Station. Previously, Melon held an event to select comments for inclusion in the cheering board, where five chosen fans will receive signed goods from Isekai Idol, and a total of 100 fans will receive exclusive Melon photocard sets and physical certificates through a lottery. Additionally, fans who participate in the chat on the Idol Melon Music Wave channel will have a chance to receive private voice messages through a lottery.
This series of events serves as an example of special communication and dedication with virtual idol fandoms, contributing to strengthening the solid fan base of Melon and Isekai Idol.